Odeum

 

Retailer Services

Odeum offers the following services to major Australian retailers of fresh fruit and vegetable produce.

Sales and Marketing
Full support for category development and sales growth of fresh commodities by:
  • Continuous supply of consistent quality fresh produce
  • Conveying maximum value to consumers
  • Full compliance with specifications for supply and quality
  • First class communications and market intelligence
  • Commitment to advance production and weekly supply programmes
  • Support for scheduled advertised promotions
  • Support for in-store promotions and competition buys
  • Integrity and confidentiality in all dealings

Value Adding
We offer the capabilities to expand and develop a range of repackaged or prepacked products which:
  • Increase overall volume sales and/or item unit sale values
  • Offer more convenience or value to consumers
  • Are uniquely branded and marketed with generic or market buy labels
  • Are barcoded and scannable
  • Enable additional consumer information to be displayed

Quality Assurance
We will ensure the Quality Assured status of your produce is maintained throughout our involvement in the supply chain
  • Approved supplier programme (QA growers)
  • State of the art recieval and temporary storage facilities
  • HACCP based procedures for all post harvest handling
  • Full traceability of the source of all produce
  • Pre-cooling, temperature monitoring and chilled deliveries into your store

Please contact our sales team for more information on how Odeum can tailor a custom made solution to meet your individual needs.